Read More 2 minute read AAcquisitions Viant Buys Lockr to Scale its ID SolutionsbyStaff03/07/2025160 viewsNo comments Maybe chill, everyone? Sheesh. M&A in adtech is moving so quickly that new deals are announced before we…
Read More 3 minute read AAcquisitions Publicis Buys Lotame, the OG Data Solutions CompanybyStaff03/06/2025174 viewsNo comments Publicis Groupe today announced it has entered into an agreement to acquire Andy Monfried’s Lotame, one of the…
Read More 2 minute read AAcquisitions T-Mobile’s Adtech Push Continues with $175M Blis DealbyStaff03/05/2025107 viewsNo comments In the past three months—though in progress for years (see the Octopus deal in 2022)—T-Mobile has aggressively expanded…
Read More 2 minute read AAcquisitions With Deal Officially Closed, Outbrain is Now TeadsbyStaff02/03/2025304 views Outbrain is no more. Today, the company announced the completion of its acquisition of Teads, following regulatory approvals.…
Read More 2 minute read AAcquisitions WPP’s Kantar Sells Media Measurement Division to HIG for $1 BillionbyStaff01/22/2025367 views Another day, another acquisition. Kantar, WPP’s market research firm, announced over the weekend that it’s selling Kantar Media,…
Read More 2 minute read AAcquisitions With Ban Looming, Perplexity Proposes Merger with TikTokbyStaff01/18/2025164 views Well, this is a surprise. CNBC is reporting that Perplexity, the fast-growing AI search startup valued at $9…
Read More 2 minute read AAcquisitions Rokt and mParticle Merge in $300M AcquisitionbyStaff01/16/2025196 views Remember the T-Mobile and Vistar Media deal? That feels like it happened a year ago. 👴 Rokt, a…
Read More 2 minute read AAcquisitions The Trade Desk Snaps Up Sincera in Rare AcquisitionbyStaff01/15/2025276 views We’re half a month into the New Year and adtech M&A is already heating up. The Trade Desk…
Read More 2 minute read AAcquisitions The Best Tweets About T-Mobile’s $600M Vistar Media DealbyStaff01/13/2025283 views T-Mobile is now an (even bigger) adtech company. Today, the telco giant announced its acquisition of DOOH (digital…
Read More 2 minute read AAcquisitions Report: Will AppLovin Buy Snap?byStaff12/18/2024307 views Yesterday, Business Insider published a story on AppLovin, the mobile adtech giant, complete with some juicy M&A speculation:…