Stagwell Buys Freestar
Stagwell, the advertising and marketing holding company, has acquired Freestar, a publisher monetization programmatic adtech company. The deal…
Viral Videos Reveal How Mobile Games Make Money
Mobile apps are getting a closer look, thanks to a series of viral videos breaking down how some…
Comcast’s FreeWheel and Universal Ads Move Sparks Debate
Comcast plans to move FreeWheel and Universal Ads to NBCUniversal as part of its corporate separation next year,…
Claude Is Helping Users Block Smart TVs Ads
People are using Anthropic’s Claude Code to remove ads, bloatware and preinstalled apps from their smart TVs. And…
Nielsen: YouTube Doubles Netflix’s Share of TV Viewing
This chart from Nielsen is going viral on X, and it’s not hard to see why. According to…
OpenAI Says 100,000 Advertisers Have Used ChatGPT Ads
ChatGPT Ads is booming. Parent company OpenAI today revealed that more than 100,000 advertisers have run campaigns on…
Netflix Expands Ad Targeting and Measurement
Netflix is giving advertisers more reasons to spend on its platform. To that end, the company is expanding…
FTC Clears Publicis-LiveRamp Acquisition, With Conditions
In the words of John Legend, give me the green light (on Publicis-LiveRamp). That green light is now…
AI Slop Ad Requests Have Surged 354% in 2026
AI slop is spreading. New data from DoubleVerify finds that monthly ad requests associated with AI slop pages…
Apple Officially Blocking Identity Resolution in Safari
Apple is officially cracking down on identity resolution in Safari, confirming restrictions that had already started raising concerns…
Magnite Brings Agentic Ad Buying to LG TVs
Agentic advertising is coming to your TV’s home screen. LG Ad Solutions and Magnite have extended their partnership…
Thrad Launches $1 Million Fund to Bring Ads to AI Chat Apps
AI conversations are the future of advertising. At least, that’s what Thrad is betting on. The fast-growing adtech…