OpenAI Taps Criteo as First AdTech Partner for ChatGPT Ads
Well, that was fast. In a nice coup for Criteo, OpenAI has selected the company as its first…
TTD Mentions AI 40 Times on Q4 Earnings Call
The Trade Desk is saying “AI” a lot more these days. On TTD’s Q4 2025 earnings call (see…
Live Ads Appear in ChatGPT for the First Time
It’s no longer theoretical. Search intelligence platform Adthena has identified what appear to be live ads inside ChatGPT…
Perplexity Retreats From Ads Citing Trust
After struggling to gain traction with ads, Perplexity is throwing in the towel – for now. The company…
Google Launches WebMCP to Make Websites “Agent-Ready”
Are you down with WebMCP? Google is. WebMCP is a new Google protocol, now in early preview, designed…
OpenAI Researcher Quits as ChatGPT Begins Testing Ads
OpenAI has started testing ads inside ChatGPT this week and one of its former researchers is publicly criticizing…
iSpot Enters the Agentic Race With SAGE
TV ad measurement company iSpot is launching its own agentic AI platform. Today, the company announced SAGE, which…
OpenAI Begins Testing Ads Inside ChatGPT
OpenAI is officially starting to test ads within ChatGPT, according to a person familiar with the matter who…
TikTok Expands Access to AI Chatbot Tako — Are Ads Next?
It’s Tako time. In 2023, TikTok launched Tako, a gen AI chatbot in beta, positioning it as a…
X Courts Advertisers for Grok Amid Regulator Scrutiny
Amid ongoing turmoil, X is looking for advertisers for Grok. Over the weekend, as Adweek reported on the…
OpenAI Seeks $60 CPM for Ads in ChatGPT
According to a new report from The Information, OpenAI is seeking $60 per 1,000 views ($60 CPM) for…
Advertiser Trust in AI Lags, Comcast Data Shows
Only 30% of advertisers say they trust AI for advertising tasks, according to a new Comcast Advertising report