Viant Launches ChatGPT-Like AI Tool
Viant, the publicly-traded DSP, continues its AI push with today’s launch of ViantAI, announced via press release and…
Mediavine Turns Off Monetization for MFA Kingpin
A few days ago on Reddit, user “vujo91-1” posted the following email he received from Mediavine: The letter…
Adludio Can’t Ride the AI Wave
I met the CEO of London-based adtech company Adludio at Cannes in 2023 on a shared yacht. It…
DoubleVerify Sees 3X Rise in AI-Generated App Reviews
Media measurement company DoubleVerify has released new data on the threat posed by AI-generated app reviews. According to…
Taboola Continues AI Push, Opens Up Access to AI Bidding Tool
AI, man. It’s what’s for dinner. Taboola, the content recommendation player, today announced that its Maximize Conversions AI…
Should Apple Buy Perplexity?
Perplexity has its foot on the gas and is going right after Google. (CEO Aravind Srinivas really has…
Does TikTok’s AI Favor Specific Brands in Search Results?
As Google faces antitrust search scrutiny, at the same time, there are other players emerging as search challengers. …
Perplexity Sets $50 CPM for Upcoming Search Ads
Perplexity is an adtech company… maybe. According to a new report by CNBC, Perplexity, the controversial and fast-growing…