Apple Rebrands ‘Search Ads’ to ‘Apple Ads’
RIP Apple Search Ads. Yesterday, it was revealed by Apple on their website that they had rebranded their…
Judge Presses DOJ: Why No Advertisers in Google Antitrust Case?
“Google rigged the rules of the road,” said Aaron Teitelbaum, a DOJ lawyer, during closing arguments in the…
Axios: Apple News Ads Now Sold Directly
Apple continues to ramp up its ad ambitions. The company is now selling ads directly in Apple News,…
Final Arguments Filed in Google AdTech Antitrust Case
Google (file here) and the Department of Justice (file here) have submitted their final legal arguments in what…
Google: DOJ’s Search Proposal is ‘Radical’
Google is forcefully responding to the DOJ’s late night filing, which proposed remedies to address the company’s alleged…
DOJ Proposes Sweeping Remedies in Landmark Antitrust Case Against Google
Advertising Week has been busy. The Department of Justice has taken the next step in its landmark antitrust…
Report: Google’s Search Ad Share to Fall Below 50% for First Time in a Decade
Weirdly, just as Google grapples with an antitrust shakeup over its search dominance, it’s now confronted with its…
Google Exec: DOJ ‘Missed the Forest for the Trees’ in Antitrust Trial
The US vs. Google adtech antitrust trial ended last week after nearly a month. Closing arguments are set…
Terry Kawaja Says ‘Guilty is Good’ for Google in Landmark AdTech Trial
It’s finally over… sort of. The US versus Google adtech antitrust trial has officially concluded. The DOJ has…
Industry Defends Against FTC’s ‘Surveillance Advertising’ Claims
Yesterday, the FTC released a report criticizing top social media and video streaming companies for what it calls…