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18 posts
Illustration of Apple's Safari browser connected to a server, representing IAB Tech Lab's Trusted Server technology.
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  • 2 minute read
BBig Tech

Apple’s AdTech Crackdown Gives Trusted Server Its Moment

  • byStaff
  • October 9, 2026
As the adtech industry gathered in NYC for Advertising Week, Apple’s new Safari restrictions created an unexpected headache.…
Apple logo alongside dominoes representing DSPs, SSPs, DMPs and other adtech companies potentially affected by Apple's expanded blocklist.
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  • 2 minute read
BBig Tech

Apple Is Coming for More Than The Trade Desk?

  • byStaff
  • October 2, 2026
It’s not just The Trade Desk, apparently. According to a follow-up report from AdExchanger, which initially broke the…
Google search ad promoting a 9/11 conspiracy theory funded through Google Ad Grants
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  • 2 minute read
BBig Tech

Google Gave Free Ads to a 9/11 Conspiracy Group?

  • byStaff
  • September 12, 2026
Yesterday marked the 25th anniversary of the September 11 terrorist attacks. In the days leading up to and…
apple logo
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  • 2 minute read
BBig Tech

Apple Updates Ad Terms, Sparking Ad Push Speculation

  • byStaff
  • July 16, 2026
Is Apple laying the groundwork to expand its advertising business? Maybe. An update to Apple’s Ads Terms of…
apple logo
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  • 2 minute read
BBig Tech

Apple Rebrands ‘Search Ads’ to ‘Apple Ads’

  • byStaff
  • April 15, 2025
RIP Apple Search Ads. Yesterday, it was revealed by Apple on their website that they had rebranded their…
close up photo of a wooden gavel
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  • 3 minute read
BBig Tech

Judge Presses DOJ: Why No Advertisers in Google Antitrust Case?

  • byStaff
  • November 26, 2024
“Google rigged the rules of the road,” said Aaron Teitelbaum, a DOJ lawyer, during closing arguments in the…
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  • 2 minute read
BBig Tech

Axios: Apple News Ads Now Sold Directly 

  • byStaff
  • November 19, 2024
Apple continues to ramp up its ad ambitions. The company is now selling ads directly in Apple News,…
brown wooden gavel on brown wooden table
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  • 2 minute read
BBig Tech

Final Arguments Filed in Google AdTech Antitrust Case

  • byStaff
  • November 6, 2024
Google (file here) and the Department of Justice (file here) have submitted their final legal arguments in what…
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  • 3 minute read
BBig Tech

Google: DOJ’s Search Proposal is ‘Radical’

  • byStaff
  • October 9, 2024
Google is forcefully responding to the DOJ’s late night filing, which proposed remedies to address the company’s alleged…
Google pushes FLoC
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  • 3 minute read
BBig Tech

DOJ Proposes Sweeping Remedies in Landmark Antitrust Case Against Google

  • byStaff
  • October 8, 2024
Advertising Week has been busy. The Department of Justice has taken the next step in its landmark antitrust…
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  • 3 minute read
BBig Tech

Report: Google’s Search Ad Share to Fall Below 50% for First Time in a Decade

  • byStaff
  • October 6, 2024
Weirdly, just as Google grapples with an antitrust shakeup over its search dominance, it’s now confronted with its…
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  • 3 minute read
BBig Tech

Google Exec: DOJ ‘Missed the Forest for the Trees’ in Antitrust Trial

  • byStaff
  • September 30, 2024
The US vs. Google adtech antitrust trial ended last week after nearly a month. Closing arguments are set…
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