DoorDash to Buy Instacart, Combining Retail Media Businesses
Call it DealDash? Or maybe InstaCash? Anyway, as was rumored earlier in the week, DoorDash has announced it…
Uber Expands Offsite Advertising With TripleLift
TripleLift and Uber partnering? Cue the car ride metaphors. No, but seriously, SSP TripleLift has been tapped by…
Walmart Connect Expands Access Via Yahoo, Magnite
Walmart Connect is making connections. Today, the retailer announced that it’s adtech business is opening up, making it…
ReachTV and Orange 142 Partner to Reach Travelers Everywhere
ReachTV has… reached (!) a deal with Orange142, a marketing and media-planning agency, and will be the company’s…
Instacart’s Carrot Ads Earns MRC Accreditation
These carrots are officially MRC accredited. No, but seriously, Instacart has received MRC accreditation for metrics — impressions,…
American Express Unveils Amex Ads to Tap Its High-Spending Cardholders
American Express is joining the party and has launched its own media network, Amex Ads. The company says…
Mastercard Launches Commerce Media Network
With Advertising Week looming, the announcements are announcing! To that end, Mastercard has announced the launch of a…
Albertsons to Launch In-Store Digital Ads
At Cannes, retail media—more than AI, it seems—is once again a major focus. To that end, grocer Albertsons,…
LiveRamp Adds REMAX to its Growing Media Network Roster
REMAX is moving in with LiveRamp. Or is the other way around? 🤔 As data clean rooms continue…
Even Chuck E. Cheese Has a Media Network Now
Have retail and commerce media networks jumped the shark? That was an easy conclusion to draw after last…
PayPal Expands Commerce Media Push to Include Offsite Ads
It’s a commerce media world—and we’re all just living in it. Today, PayPal announced that data from its…
Western Union Taps Magnite to Power Its Commerce Media Network
Western Union continues to ramp up its commerce media business. After officially launching in November and recently partnering…