Western Union Taps Vistar to Power Its DOOH Ad Ambitions
Nice win for T-Mobile-owned Vistar Media. Today, the company announced that Western Union has tapped Vistar to help…
Commerce Media is Already Dominating 2025
Retail media—or is it commerce media?—continues to dominate the news cycle as we enter 2025. Consider the past…
Western Union Joins the Media Network Boom with Global, Multicultural Focus
Western Union wants a piece of the media network pie. Yesterday, the money transfer services company launched the…
Criteo’s Q3 Shows Retail Media Growth but Dip in Revenue
Criteo’s Q3 earnings report showed mixed results this week. While revenue dipped 2% to $459 million from $469…
Spend on Travel Media Networks Set to Top $2 Billion This Year
Retail media networks. Commerce media networks. Hey, but don’t forget about travel media networks. EMARKETER has released new…
The Home Depot Talks Data and In-Store Growth for Its Media Network at Advertising Week
At Advertising Week, Melanie Babcock, The Home Depot’s VP of Orange Apron Media and Monetization, made me laugh.…
Home Depot Launches Self-Serve Ad Platform Powered by Vantage
Orange Apron, The Home Depot’s retail media network, has been busy. Today, the company’s division announced a new…
Equativ’s Buying Spree Continues with Kamino Retail
Equativ is growing by sheer force, damnit. The French adtech company, formerly known as Smart AdServer, doesn’t just…
The Home Depot Boosts Sponsored Products Strategy with Pentaleap
Crealytics, not to be confused with creatine (💪), is a performance advertising firm offering services ranging from ad…
Criteo Bids Farewell to CEO Megan Clarken as She Announces Retirement
Following a successful Q2 earnings call earlier this month that saw the company raise its guidance, Criteo has…
Yahoo DSP Charts Commerce Media Path with New Data Deals
It’s a busy day for retail media. Or commerce media? A few years ago, AdExchanger said Yahoo might…
Target’s Ad Business Soars in Q2
Retail media remains a bright spot for retailers as sales plateau and margins tighten. Walmart reported its earnings about…