Zombie Developer Accounts Fuel New Mobile Ad Fraud
These zombies prefer budgets over brains. Media effectiveness and measurement company DoubleVerify has uncovered a new mobile ad…
Scam Ads Prompt Irish Publisher to Sue X
“Scamvertising” is a growing threat—and X is the latest platform facing legal action over it. Mediahuis Ireland, the…
White Noise Apps are Secretly Stealing Millions from Advertisers
Ad fraud, especially in new channels, continues to be a threat for the ad industry. A new study…