Read More 2 minute read TTV A+E Renews FreeWheel Deal, Touts Audience ManagerbyStaff03/22/202578 viewsNo comments Comcast’s adtech moves continue in 2025. The company’s SSP, FreeWheel, will remain the preferred partner for A+E Global…
Read More 2 minute read TTV Google Upgrades DV360 CTV with Household Targeting & InsightsbyStaff03/19/2025491 viewsNo comments Leave The Trade Desk alone, Google! The stock is up today, damnit! OK, we’re late on this one…
Read More 2 minute read TTV Google Wades Into the “Sorta CTV” DebatebyStaff03/14/2025215 viewsNo comments The “sorta CTV” debate rages on. Sort of. Google has updated its Ad Manager policies to clarify the…
Read More 2 minute read TTV Sonos Scraps Video Player—Does This Hurt TTD’s Smart TV OS?byStaff03/12/2025254 viewsNo comments Sonos has scrapped its long-rumored streaming video player, codenamed “Pinewood,” according to a new report from The Verge.…
Read More 2 minute read TTV Ramp Users Can Now Buy CTV via Universal AdsbyStaff03/11/202598 viewsNo comments Comcast’s Universal Ads is partnering with LiveRamp. At least, that’s what we started writing—until we did a double…
Read More 2 minute read TTV Amazon DSP Takes on Fragmentation with Complete TV LaunchbyStaff03/04/2025450 viewsNo comments Amazon DSP wants to be your one-stop shop for TV media buying. (We already buy our diapers from…
Read More 3 minute read TTV MNTN Files for IPO, Betting on Performance CTVbyStaff03/03/2025144 views Last week, after speculation about an IPO in 2024, MNTN, the CTV adtech platform, officially filed to go…
Read More 2 minute read TTV Is Sonos Launching a $400 Streaming Box with TTD?byStaff02/12/2025283 views With The Trade Desk’s earnings approaching, some rumors are swirling. According to a report by The Verge last…
Read More 2 minute read TTV YouTube CEO: “YouTube Is the New TV”byStaff02/11/2025116 views YouTube is TV, and TV is YouTube. That’s the key takeaway from YouTube CEO Neal Mohan’s annual letter.…
Read More 3 minute read TTV Atmosphere TV CEO Weighs in on the “Sorta CTV” DebatebyStaff02/04/2025160 views Last week, we wrote about the blurring of CTV and DOOH, which some called “sorta CTV.” That was…