Google Wades Into the “Sorta CTV” Debate
The “sorta CTV” debate rages on. Sort of. Google has updated its Ad Manager policies to clarify the…
Atmosphere TV CEO Weighs in on the “Sorta CTV” Debate
Last week, we wrote about the blurring of CTV and DOOH, which some called “sorta CTV.” That was…
Is DOOH “Sorta CTV”? AdTech X Weighs In
Is AdTechRadar sorta journalism? A blog? Who knows! No, but seriously, the DOOH = CTV concept is an…