Condé Nast CEO Warns of “Zero” Search Traffic
Condé Nast’s CEO is saying what many publishers already know but have been scared to openly admit. Speaking…
Perplexity Eyes Ad Workflows With New AI Agent
Perplexity might be bowing out of an ad-supported model, but it still wants a role in advertising another…
Perplexity Retreats From Ads Citing Trust
After struggling to gain traction with ads, Perplexity is throwing in the towel – for now. The company…
AI Bots Are Clicking Ads 10X More Than Humans
The bots have arrived. And they like to click things. According to new research from DoubleVerify, which they…
Adobe Snaps Up Semrush in Nearly $2B Deal
AI has made search sexy again after years of it feeling, well, a little boring (apologies to the…
Amazon Sues Perplexity Over AI Shopping
Amazon is reportedly suing Perplexity — the AI search and browser startup — over its Comet browser’s ability…
DoubleVerify Rolls Out New Offering to Measure AI Agents and Avoid AI Slop
It’s an agentic world — and advertisers are racing to keep up. That’s the thinking behind AI Agent…
MediaLink Study: Advertisers Turn to Apps as AI Eats the Web
The web’s existential crisis continues. A new study from MediaLink, commissioned by LoopMe, suggests advertisers are bracing for…
Judge Blocks DOJ Bid to Break Up Google
So, it looks like Google won’t be selling Chrome after all. Last year, a federal court ruled that…
Perplexity’s $34.5 Billion Chrome Bid Is Probably Just PR
AI search engine, Perplexity, says it’s ready to cough up $34.5 billion in cash to buy Google’s Chrome…
DV CEO: We’re Talking to Ad-Supported AI Platforms
DoubleVerify is eyeing ad-supported AI experiences—think chatbots and search—as a growth opportunity. Speaking at the company’s Innovation Day…
AI Agents Could Gut Google Search Volume, Says Perplexity CEO
AI agents are all the rage. But what happens to advertising if they start doing our Google searches…