YouTube to Test Dynamic Ad Insertion for Host-Read Podcast Ads
YouTube is betting big on podcast advertising. The platform plans to test dynamic ad insertion for host-read ads,…
What Impact Will Sonos Turmoil Have on The Trade Desk’s CTV OS?
Yesterday, Bloomberg reported that the “woes of speaker maker Sonos have raised the prospect of a takeover.” While…
Spotify Expands Partnership with The Trade Desk
According to a new report by Axios, Spotify is launching its own ad exchange (or SSP?) to capture…
DoubleVerify Expands Video Integrations with Spotify and LinkedIn
DoubleVerify is expanding its video integrations with platforms that aren’t typically top-of-mind for video ads. Last week, the…
Spotify Courts YouTube Creators, Eyes Video Ad Growth
Have you ever watched a video on Spotify? Well, the company is betting you will. Bloomberg reports that…
Spotify Launches Podcast Advertising Marketplace
Spotify is finally delivering on the promise of podcast-based advertising, announcing the launch of the Spotify Audience Network…