Marc Andreessen Goes Viral Defending Ads
Is the AI industry finally admitting that ads are… actually OK? Is the tide turning? Maybe. Over the…
Amazon Sues Perplexity Over AI Shopping
Amazon is reportedly suing Perplexity — the AI search and browser startup — over its Comet browser’s ability…
Report: App Scams Triple on iOS, Surge 6x on Android
In advertising, AI is both a gift and a curse. While it can streamline some of the industry’s…
Will a Big Funding Slump Squeeze AdTech?
Will funding be harder to come by in adtech? Maybe. According to new data from Crunchbase, global startup…
Marketers Waste Millions Each Year on Manual Ad Optimization
The marketing industry has a knob-and-dial-turning problem. That’s according to a new study from media quality and performance…
Everyone is Using AI for Video Ads, Says IAB
Gen AI cometh—whether you like it or not. Unfortunately, the “or not” part is complicated. More on that…
Cloudflare’s New Tool Helps Publishers Charge AI Crawlers
Cloudflare has just launched Pay Per Crawl, a new feature that lets publishers and content creators charge AI…
Benchmark: DSPs That Don’t Embrace AI Agents Will Go Extinct
Last week, Benchmark Company, the investment banking firm, released a new research report, with a strong focus on…
REPORT: AI Agents Might Just Threaten You
At Cannes Lions, talk of AI agents and agentic AI being the future of advertising was everywhere. AI…
DV CEO: We’re Talking to Ad-Supported AI Platforms
DoubleVerify is eyeing ad-supported AI experiences—think chatbots and search—as a growth opportunity. Speaking at the company’s Innovation Day…
Jeff Green Says TTD Has 10 Announcements on the Way
The Trade Desk wants you to know it plans to be busy over the next few weeks. According…
Comcast’s New AI Tool Promises Affordable, High-Impact TV Ads
Comcast is a massive company, but it feels like they’ve been moving faster than many in adtech over…