DoubleVerify Brings AI Slop Avoidance to YouTube
Stop the slop. Slop was a major theme in YouTube CEO Neal Mohan’s 2026 priorities letter, which was…
OpenAI Sets Guardrails for Ads in ChatGPT
If ads are going to work in ChatGPT, OpenAI wants to set the rules upfront. So, on Friday,…
DoubleVerify Rolls Out New Offering to Measure AI Agents and Avoid AI Slop
It’s an agentic world — and advertisers are racing to keep up. That’s the thinking behind AI Agent…
DoubleVerify Deepens Microsoft Integration to Cover Bing, Outlook, and Games
Death, taxes, and DoubleVerify integrations. To that end, yesterday, DoubleVerify and Microsoft announced an expanded technical integration for…
MNTN Runs Ads Alongside Anti-Ryan Reynolds Reddit Posts
As the Blake Lively and Justin Baldoni feud continues to dominate social media, MNTN—the performance TV adtech platform…
Meta Boosts Brand Safety with New Third-Party Controls
It turns out, Meta does, indeed, care about brand safety. After weeks of debate over Meta’s commitment to…
Meta Brings Ads to Threads with Brand Safety Controls
Ads have officially arrived on Threads, Meta’s X (Twitter) competitor, and it looks like Meta may be angling…
Is News Brand Safe? DoubleVerify Says ‘Yes’ With New Initiative
Over the last couple of months, a growing chorus of agencies and vendors have declared “news is brand…