Read More 1 minute read TTV Twitter Has Thoughts on The Trade Desk’s Ventura Launch and RokubyStaff11/20/2024 Earlier today, The Trade Desk announced its long-rumored CTV OS, Ventura. A key passage in Axios’ exclusive about…
Read More 2 minute read TTV The Trade Desk Officially Announces Ventura, Its CTV OSbyStaff11/20/2024 Axios has confirmed the rumor: The Trade Desk (TTD) is officially launching its much-anticipated smart TV operating system…
Read More 2 minute read TTV Fubo Levels Up with Four New CTV Ad FormatsbyStaff11/19/2024 CTV formats are a hot topic right now and Fubo is about to ride that wave, too. Yesterday,…
Read More 2 minute read EEarnings IAS Sees Jump in Publisher Growth, Credits PublicabyStaff11/14/2024 I thought publishers don’t like verification companies? On Tuesday, IAS reported Q3 earnings of $133.5 million, up 11%…
Read More 3 minute read EEarnings TTD’s Jeff Green Calls Google ‘Convoluted,’ Sees Antitrust Case as Growth OpportunitybyStaff11/08/2024 The Trade Desk beat projections for Q3 2024, but it wasn’t enough, apparently. Yesterday, TTD revealed that, for…
Read More 2 minute read EEarnings DoubleVerify Claims Victory in Battle for Moat CustomersbyStaff11/07/2024 The verification industry continues to chug along. Yesterday, DoubleVerify announced Q3 earnings, and dropped some pretty interesting figures. …
Read More 3 minute read EEarnings Retail Media, CTV, and DOOH Propel Perion in Q3byStaff11/07/2024 Perion, which is quietly one of the larger publicly-traded adtech companies, providing omnichannel solutions through divisions like Undertone…
Read More 2 minute read EEarnings Amazon Posts $158.9 Billion in Q3 as Ad Growth EasesbyStaff11/01/2024 Amazon beat analyst estimates yesterday, reporting $158.9 billion in revenue for Q3, an 11% increase from $143.1 billion…
Read More 2 minute read DDSP Nexxen’s New Deal Marketplace Simplifies Premium CTV BuyingbyStaff10/29/2024 Nexxen yesterday announced Deal Marketplace, a new feature within its DSP that centralizes access to premium CTV inventory…
Read More 1 minute read TTweet of the Week Tweet of the Week: Why Isn’t Trump Spending on CTV?byStaff10/25/2024 Welcome to our Tweet of the Week, where we spotlight insightful, thought-provoking, maybe even weird tweets from the…
Read More 2 minute read TTV Innovid Welcomes LG Ad Solutions to its Harmony InitiativebyStaff10/25/2024 Marcus Aurelius once said, “He who lives in harmony with himself lives in harmony with the universe.” Imagine…
Read More 3 minute read TTV IAB Pushes for Standardization as CTV Ad Formats SurgebyStaff10/22/2024 From pause ads to screensaver and shoppable ads, we’ve seen a surge of new—or at least more widely…