TTD’s Jeff Green Calls Google ‘Convoluted,’ Sees Antitrust Case as Growth Opportunity
The Trade Desk beat projections for Q3 2024, but it wasn’t enough, apparently. Yesterday, TTD revealed that, for…
Final Arguments Filed in Google AdTech Antitrust Case
Google (file here) and the Department of Justice (file here) have submitted their final legal arguments in what…
As Meta Sees Record Revenue, Ad Growth Slows
New drip king, Mark Zuckerberg, strikes again. Meta reported Q3 earnings today after hours and beat expectations with…
Google’s Q3 Results Beat Expectations as YouTube Revenue Tops $50B
Google announced its Q3 earnings yesterday and the stock surged post. “We generated strong revenue growth in the…
Google: DOJ’s Search Proposal is ‘Radical’
Google is forcefully responding to the DOJ’s late night filing, which proposed remedies to address the company’s alleged…
We Asked ChatGPT to Analyze The New York Times’ Ads.txt File—Here’s What We Found
This week, New York is hosting Advertising Week, and unsurprisingly, one of the main topics of discussion is…
Report: Google’s Search Ad Share to Fall Below 50% for First Time in a Decade
Weirdly, just as Google grapples with an antitrust shakeup over its search dominance, it’s now confronted with its…
IAB Tech Lab Advances Ad Privacy with PAIR Protocol
About a week ago, the IAB Tech Lab introduced the PAIR (Publisher Advertiser Identity Reconciliation) protocol. PAIR gives…
Google Updates AI Ad Tools with Transparency and Control in Mind
This blog is officially GoogleTechRadar. (We’ve been covering Google quite a bit lately.) Last week, in conjunction with…
Google Updates Privacy Sandbox Following Industry Feedback
Google has shared an update on new developments for Privacy Sandbox in a blog post published today. Amit…
InfoSum CEO Responds to Google’s Confidential Matching
Yesterday, Google announced the introduction of “confidential matching,” a new, security-focused way to connect an advertiser’s first-party data…
Google Launches ‘Confidential Matching’ to Enhance Advertiser Data Security
Google has announced a new, security-focused way to connect an advertiser’s first-party data with their measurement and audience…