AdTechRadar
Pages
  • About
  • Contact
AdTechRadar
AdTechRadar

Browsing Tag

ivt

2 posts
Zombies walking together, used to illustrate the concept of “zombie” Android developer accounts in mobile ad fraud
Read More
  • 2 minute read
FFraud

Zombie Developer Accounts Fuel New Mobile Ad Fraud

  • byStaff
  • 02/02/2026
These zombies prefer budgets over brains. Media effectiveness and measurement company DoubleVerify has uncovered a new mobile ad…
close up of a tv remote control
Read More
  • 2 minute read
TTV

Pixalate Reports Nearly One-Quarter of CTV Traffic Is Fraudulent

  • byStaff
  • 12/17/2024
CTV fraud is a major problem. A new report by Pixalate finds that the invalid traffic (IVT) rate—defined…
AdTechRadar
AdTechRadar, LLC. All Rights Reserved 2020.
  • About
  • Contact