Google Brings Deal-Based Ads to AI Search With Direct Offers
Google’s AI just learned how to haggle. Timed to NRF, the company has rolled out a new AI…
As PMax Hits 1 Million Advertisers, Google Debuts New Reporting Tools
Google’s AI performance solution, Performance Max (PMax), has officially crossed the one-million advertiser mark. Additionally, the company is…
TikTok Enters AI Ad Performance Race with Smart+ Launch
After announcing new search features last week, TikTok introduced more advertising tools today, timed to Advertising Week. Most…
Pinterest Joins Meta and Google, Unveils AI-Powered Performance+ Suite
Today, Pinterest announced the launch of Pinterest Performance+, a suite of AI and automation tools designed to enhance…
Google Updates AI Ad Tools with Transparency and Control in Mind
This blog is officially GoogleTechRadar. (We’ve been covering Google quite a bit lately.) Last week, in conjunction with…
Tweet of the Week: Haus Sheds Light on PMax
Welcome to our Tweet of the Week, where we spotlight insightful and thought-provoking tweets from the world of…