Report: Google’s Search Ad Share to Fall Below 50% for First Time in a Decade
Weirdly, just as Google grapples with an antitrust shakeup over its search dominance, it’s now confronted with its…
AI Search Engine Perplexity to Launch Sponsored Question Ads
AI search engine Perplexity continues to be a thorn in Google’s side. According to a report by the…
Should Apple Buy Perplexity?
Perplexity has its foot on the gas and is going right after Google. (CEO Aravind Srinivas really has…
Perplexity Sets $50 CPM for Upcoming Search Ads
Perplexity is an adtech company… maybe. According to a new report by CNBC, Perplexity, the controversial and fast-growing…