Read More 2 minute read LLeaders The Trade Desk Pushes Back on Layoff ReportsbyStaff12/18/2025458 views The Trade Desk is responding to reports of a reorganization and layoffs that surfaced yesterday — and pushing…
Read More 2 minute read AAI PubMatic, Infillion, and IAS Roll Out New AI AgentsbyStaff12/16/2025337 views The agents are coming. Or, more accurately, they’re already here. Following a wave of recent agentic announcements from…
Read More 2 minute read TTV Samsung Ads and Amazon Ads Team UpbyStaff12/15/2025738 viewsNo comments Samsung Ads and Amazon Ads are ending the year with a team up. The two companies today announced…
Read More 2 minute read AAcquisitions Pinterest Jumps Into CTV With Acquisition of tvScientificbyStaff12/11/2025533 viewsNo comments Pinterest is getting into connected TV. Today, the company announced an agreement to acquire tvScientific, a CTV ad…
Read More 2 minute read AAI Google Pushes Back on Gemini Ads Story — For NowbyStaff12/09/2025466 viewsNo comments Google is denying a report by Adweek that ads are coming to the Gemini app/interface in 2026. (For…
Read More 2 minute read AAI AI Bots Are Clicking Ads 10X More Than HumansbyStaff12/08/2025391 viewsNo comments The bots have arrived. And they like to click things. According to new research from DoubleVerify, which they…
Read More 2 minute read TTV Headed into 2026, Streaming Transparency Takes Center StagebyStaff12/04/2025436 viewsNo comments I see… a trend. If you’ve been paying attention this week, streaming transparency is quickly becoming the next…
Read More 2 minute read AAI Android Code Hints ChatGPT Ads May Be ClosebyStaff12/02/2025344 viewsNo comments ChatGPT is starting to look a lot like Netflix — everyone swears “no ads” until the business model…
Read More 2 minute read MMeasurement Cinema Ad Attribution Comes to TransUnionbyStaff12/01/2025227 viewsNo comments Movie theater ad data is finally breaking out of its silo. National CineMedia (NCM), the largest cinema advertising…
Read More 2 minute read RRegulation Ari Paparo Predicts Behavioral Remedies, Not a BreakupbyStaff11/26/2025239 views A few days ago, closing arguments officially wrapped in the Google–DOJ adtech antitrust trial, and adtech expert/author Ari…
Read More 2 minute read AAI Is ChatGPT Quietly Building an Ads Business?byStaff11/24/2025403 views Hey, maybe ChatGPT is actually going to have an ads business after all (to Sam Altman’s chagrin!). Today,…
Read More 2 minute read IIdentity Yahoo ConnectID Expands Across Major CTV PlatformsbyStaff11/21/2025491 views Yahoo ConnectID is connecting, damnit. This week, the company announced that ConnectID—its alternative identifier—has been adopted across AMC…