Read More 3 minute read PPrivacy IAB Tech Lab Finalizes Accountability Platform to Boost Consent CompliancebyStaff11/08/2024187 views The IAB Tech Lab has announced the finalized specification for its Accountability Platform, a framework designed to improve…
Read More 2 minute read EEarnings DoubleVerify Claims Victory in Battle for Moat CustomersbyStaff11/07/2024189 views The verification industry continues to chug along. Yesterday, DoubleVerify announced Q3 earnings, and dropped some pretty interesting figures. …
Read More 3 minute read EEarnings Retail Media, CTV, and DOOH Propel Perion in Q3byStaff11/07/2024218 views Perion, which is quietly one of the larger publicly-traded adtech companies, providing omnichannel solutions through divisions like Undertone…
Read More 2 minute read BBig Tech Final Arguments Filed in Google AdTech Antitrust CasebyStaff11/06/2024606 views Google (file here) and the Department of Justice (file here) have submitted their final legal arguments in what…
Read More 2 minute read BBrand Safety Is X Brand Safe? It Just Might Be NowbyStaff11/06/2024315 views Are you hungover? We’re hungover. Donald Trump has won the 2024 Presidential Election. He is now President-Elect Trump.…
Read More 2 minute read FFraud White Noise Apps are Secretly Stealing Millions from AdvertisersbyStaff11/04/2024157 views Ad fraud, especially in new channels, continues to be a threat for the ad industry. A new study…
Read More 2 minute read CCuration Google Launches New Curation OfferingbyStaff11/04/2024166 views If you’re tired of hearing about curation, you might want to look away now. Go ahead! You won’t!…
Read More 2 minute read TTweet of the Week Tweet of the Week: Eric Seufert Calls GDPR a “De Facto Tariff” on American Big TechbyStaff11/02/2024130 views Welcome to our Tweet of the Week, where we spotlight insightful, thought-provoking, maybe even weird tweets from the world…
Read More 2 minute read EEarnings Amazon Posts $158.9 Billion in Q3 as Ad Growth EasesbyStaff11/01/2024203 views Amazon beat analyst estimates yesterday, reporting $158.9 billion in revenue for Q3, an 11% increase from $143.1 billion…
Read More 2 minute read CCommerce Media Criteo’s Q3 Shows Retail Media Growth but Dip in RevenuebyStaff11/01/2024341 views Criteo’s Q3 earnings report showed mixed results this week. While revenue dipped 2% to $459 million from $469…