Read More 2 minute read SSearch TikTok Capitalizes on its Search Momentum with New Ad OfferingbyStaff09/24/2024996 views Search is officially the hottest adtech category of the year. Who knew, right? With that in mind, today,…
Read More 2 minute read AAI Amazon Rolls Out New AI Video and Image Tools for AdvertisersbyStaff09/24/2024815 views Amazon Ads is expanding its AI offerings for advertisers with two new tools. The first is Video generator…
Read More 2 minute read IIdentity Experian Tackles Ad Addressability with Combined Data ProductbyStaff09/23/20241.0K views Experian has announced the launch of Digital Graph and Marketing Attributes to support ad addressability across channels. The…
Read More 3 minute read AAI Google Updates AI Ad Tools with Transparency and Control in MindbyStaff09/23/20241.1K views This blog is officially GoogleTechRadar. (We’ve been covering Google quite a bit lately.) Last week, in conjunction with…
Read More 2 minute read AAI AI Search Engine Perplexity to Launch Sponsored Question AdsbyStaff09/23/20241.8K views AI search engine Perplexity continues to be a thorn in Google’s side. According to a report by the…
Read More 2 minute read TTV Roku Launches Self-Serve Ads Manager, Targets Growth MarketersbyStaff09/20/2024552 views After at least a year in beta, Roku has officially launched Roku Ads Manager, a self-service platform for…
Read More 1 minute read TTweet of the Week Tweet of the Week: Eric Tilbury Reflects on XandrbyStaff09/20/20241.0K views Welcome to our Tweet of the Week, where we spotlight insightful, thought-provoking, maybe even weird tweets from the…
Read More 3 minute read BBig Tech Industry Defends Against FTC’s ‘Surveillance Advertising’ ClaimsbyStaff09/20/2024893 views Yesterday, the FTC released a report criticizing top social media and video streaming companies for what it calls…
Read More 2 minute read BBig Tech Breaking: The FTC Doesn’t Like AdsbyStaff09/19/2024464 views Just use an ad-blocker, geez. The FTC has released a report criticizing top social media and streaming companies…
Read More 2 minute read TTV Pause Ads Now Widely Available on YouTubebyStaff09/19/20241.5K views Pause ads are getting an even bigger boost, thanks to YouTube. YouTube has confirmed it has expanded pause…