Amazon and Roku Team Up to Create the ‘Largest Authenticated CTV Audience in the U.S.’
Jeff Green has a drumbeat—but watch out, because Amazon has one, too. Timed to Cannes, Amazon Ads and…
Gigi Debuts Agentic AI for Amazon DSP Campaigns
A year ago, Gigi launched to help advertisers buy Amazon streaming ads. Now, the startup appears to be…
Amazon DSP Takes on Fragmentation with Complete TV Launch
Amazon DSP wants to be your one-stop shop for TV media buying. (We already buy our diapers from…
X Weighs In: Could Amazon DSP Undercut The Trade Desk?
The Trade Desk’s stock is still struggling—and mightily—now sitting below $80 per share after its disastrous Q4 earnings…
Amazon Posts $158.9 Billion in Q3 as Ad Growth Eases
Amazon beat analyst estimates yesterday, reporting $158.9 billion in revenue for Q3, an 11% increase from $143.1 billion…
Amazon Revamps DSP with New UI and AI Features
This week is Amazon’s big unBoxed conference, and the Amazon Ads group is announcing several big updates to…