The Trade Desk Ditched Delaware Before It Was Cool
Delaware, we hardly knew ye. Over the last few days, several big companies—Meta, Dropbox, Automattic, and others—have announced…
The Trade Desk Snaps Up Sincera in Rare Acquisition
We’re half a month into the New Year and adtech M&A is already heating up. The Trade Desk…
The Trade Desk Is Now Hiring for Ventura, According to New Job Listings
The Trade Desk appears to be publicly hiring for its Ventura team for the first time. In late…
The Trade Desk Officially Announces Ventura, Its CTV OS
Axios has confirmed the rumor: The Trade Desk (TTD) is officially launching its much-anticipated smart TV operating system…
Whoops: Did The Current Just Leak The Trade Desk’s Smart TV OS Launch?
We’ve reported on Project Bridgewater before—the rumored smart TV OS in development by The Trade Desk (TTD). Janko…
TTD’s Jeff Green Calls Google ‘Convoluted,’ Sees Antitrust Case as Growth Opportunity
The Trade Desk beat projections for Q3 2024, but it wasn’t enough, apparently. Yesterday, TTD revealed that, for…
Spotify Expands Partnership with The Trade Desk
According to a new report by Axios, Spotify is launching its own ad exchange (or SSP?) to capture…
The Trade Desk Responds to Google’s Decision on Cross-Site Targeting
With their stock plummeting in the aftermath of Google’s announcement that it won’t develop or support any other…
The Trade Desk Surges in Q4, Growing 48% Year-Over-Year
Nothing can stop Jeff Green’s The Trade Desk, apparently. The DSP reported another strong quarter, with Q4 2020…
The Trade Desk Courts PRAM for Unified ID 2.0
The Trade Desk is courting additional third-party support for its identity solution, submitting Unified ID 2.0 to PRAM,…