PubMatic and Magnite Report Q1 Earnings
How are the SSPs doing? Last week, both PubMatic and Magnite reported Q1 earnings. Here are the key…
Index Exchange Takes Google to Court Over Ad Monopoly
Index Exchange is joining a growing group of adtech companies (and publishers) suing Google for monopoly damages. In…
IAB Tech Lab Rolls Out User Context Protocol
As the adtech industry works to become more AI-enabled and agentic, the IAB Tech Lab yesterday announced the…
Court Rules Google’s Antitrust Liability is Now “Settled Law”
A federal court in New York has ruled that Google is legally liable for monopolizing the ad server…
AdTech Industry Rolls Out AdCP
It’s agentic. Dun dun dun dun dun dun dun dun dun, dun dun dun dun dun… Today, a…
MNTN and PubMatic Team Up to Expand CTV Access
CTV keeps getting more accessible—and today’s partnership between MNTN and PubMatic pushes that trend forward. Under the deal,…
PubMatic Pushes AI Across Its Platform
PubMatic is taking a break from beating up Google to remind everyone it has some cool AI. Yesterday,…
Magnite Sues Google for Antitrust Damages
Magnite is making good on its threat. On the company’s Q2 earnings call last month, CEO Michael Barrett…
PubMatic Becomes Latest SSP to Sue Google
SSPs be running wild, man. That’s how it feels months after a federal court ruled Google acted monopolistically…
Independent AdTech Posts Strong Q2 Results (So Far)
Is that actual momentum we hear? Earnings season for independent adtech companies is in full swing. Here’s a…
Independent AdTech Rebounds in Q1
The Trade Desk wasn’t the only independent adtech company to show up in Q1 2025. On the SSP…
AdTech’s February Blues: Soft Q4 Earnings & Stock Drops
Maybe The Trade Desk’s rough Q4 earnings were a smoke signal as several other adtech companies have also…