Read More 3 minute read CContextual What’s Next for Telegram’s Ad Business After CEO’s Arrest?byStaff08/26/2024848 views Last week, Pavel Durov, the enigmatic founder and CEO of Telegram, was arrested by French authorities who alleged…
Read More 3 minute read AAI Does TikTok’s AI Favor Specific Brands in Search Results?byStaff08/26/20241.0K views As Google faces antitrust search scrutiny, at the same time, there are other players emerging as search challengers. …
Read More 1 minute read TTweet of the Week Tweet of the Week: Haus Sheds Light on PMaxbyStaff08/23/2024634 views Welcome to our Tweet of the Week, where we spotlight insightful and thought-provoking tweets from the world of…
Read More 2 minute read AAI Perplexity Sets $50 CPM for Upcoming Search AdsbyStaff08/22/20241.5K views Perplexity is an adtech company… maybe. According to a new report by CNBC, Perplexity, the controversial and fast-growing…
Read More 3 minute read CCommerce Media Yahoo DSP Charts Commerce Media Path with New Data DealsbyStaff08/22/20241.5K views It’s a busy day for retail media. Or commerce media? A few years ago, AdExchanger said Yahoo might…
Read More 2 minute read CCommerce Media Target’s Ad Business Soars in Q2byStaff08/22/20241.8K views Retail media remains a bright spot for retailers as sales plateau and margins tighten. Walmart reported its earnings about…
Read More 2 minute read TTV Chick-fil-a to Serve Up Streaming?byStaff08/21/2024738 views Disney+, Max, Peacock, and Channel-fil-a? Yes, Chick-fil-a is reportedly interested in launching its own streaming “platform,” according to…
Read More 2 minute read SSpending Pixalate: Video Game Apps Capture $4B in Q2byStaff08/21/2024744 views This week, Pixalate dropped its Q2 2024 Global Mobile App Ad Spend Trends Report, shedding light on the…
Read More 3 minute read TTV Netflix’s Ad Business is on a TearbyStaff08/20/2024734 views Netflix is talking up its burgeoning ad business’ successes in a new blog post by Amy Reinhard, the…
Read More 3 minute read DData Lotame Keeps Evolving with Curation OfferingbyStaff08/19/20241.6K views Don’t call Lotame a DMP. Even in its 18th year, Andy Monfried’s company continues to reinvent itself. Last…
Read More 3 minute read SStartups AdTech Venture Funding DeclinesbyStaff08/16/20241.1K views A new report by Crunchbase finds that U.S. adtech startups have seen a dramatic decline in venture funding,…
Read More 1 minute read IIdentity The Trade Desk’s Unified ID 2.0 Begins BetabyStaff03/12/20211.3K views According to a report from AdExchanger, Unified ID 2.0 is set to enter its beta testing period. According…