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FFraud

White Noise Apps are Secretly Stealing Millions from Advertisers

  • byStaff
  • 11/04/2024
Ad fraud, especially in new channels, continues to be a threat for the ad industry.  A new study…
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CCuration

Google Launches New Curation Offering

  • byStaff
  • 11/04/2024
If you’re tired of hearing about curation, you might want to look away now. Go ahead! You won’t!…
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TTweet of the Week

Tweet of the Week: Eric Seufert Calls GDPR a “De Facto Tariff” on American Big Tech

  • byStaff
  • 11/02/2024
Welcome to our Tweet of the Week, where we spotlight insightful, thought-provoking, maybe even weird tweets from the world…
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EEarnings

Amazon Posts $158.9 Billion in Q3 as Ad Growth Eases

  • byStaff
  • 11/01/2024
Amazon beat analyst estimates yesterday, reporting $158.9 billion in revenue for Q3, an 11% increase from $143.1 billion…
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CCommerce Media

Criteo’s Q3 Shows Retail Media Growth but Dip in Revenue

  • byStaff
  • 11/01/2024
Criteo’s Q3 earnings report showed mixed results this week. While revenue dipped 2% to $459 million from $469…
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CCommerce Media

Spend on Travel Media Networks Set to Top $2 Billion This Year

  • byStaff
  • 10/31/2024
Retail media networks. Commerce media networks. Hey, but don’t forget about travel media networks. EMARKETER has released new…
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EEarnings

As Meta Sees Record Revenue, Ad Growth Slows

  • byStaff
  • 10/30/2024
New drip king, Mark Zuckerberg, strikes again. Meta reported Q3 earnings today after hours and beat expectations with…
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EEarnings

Google’s Q3 Results Beat Expectations as YouTube Revenue Tops $50B

  • byStaff
  • 10/30/2024
Google announced its Q3 earnings yesterday and the stock surged post. “We generated strong revenue growth in the…
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EEarnings

Reddit Q3 Earnings Jump 68% on Ad Revenue Surge

  • byStaff
  • 10/29/2024
Reddit has reported impressive Q3 2024 earnings, sending its stock up after hours.  Total revenue jumped 68% to…
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DDSP

Nexxen’s New Deal Marketplace Simplifies Premium CTV Buying

  • byStaff
  • 10/29/2024
Nexxen yesterday announced Deal Marketplace, a new feature within its DSP that centralizes access to premium CTV inventory…
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MMeasurement

DoubleVerify Advocates for More ‘Meaningful’ Attention Research

  • byStaff
  • 10/29/2024
AdAge recently published an article titled “Attention Metrics Don’t Work,” citing two studies that show “little or no…
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BBrand Safety

Dentsu and 614 Group Initiative Halted After GOP Concerns

  • byStaff
  • 10/28/2024
Dentsu has abandoned a brand safety and journalism initiative, in partnership with The 614 Group, according to a…
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