Tweet of the Week: WTF Makes AppLovin So Special?
Welcome to our Tweet of the Week, where we spotlight insightful, thought-provoking, maybe even weird tweets from the…
TTD’s Jeff Green Calls Google ‘Convoluted,’ Sees Antitrust Case as Growth Opportunity
The Trade Desk beat projections for Q3 2024, but it wasn’t enough, apparently. Yesterday, TTD revealed that, for…
IAB Tech Lab Finalizes Accountability Platform to Boost Consent Compliance
The IAB Tech Lab has announced the finalized specification for its Accountability Platform, a framework designed to improve…
DoubleVerify Claims Victory in Battle for Moat Customers
The verification industry continues to chug along. Yesterday, DoubleVerify announced Q3 earnings, and dropped some pretty interesting figures. …
Retail Media, CTV, and DOOH Propel Perion in Q3
Perion, which is quietly one of the larger publicly-traded adtech companies, providing omnichannel solutions through divisions like Undertone…
Final Arguments Filed in Google AdTech Antitrust Case
Google (file here) and the Department of Justice (file here) have submitted their final legal arguments in what…
Is X Brand Safe? It Just Might Be Now
Are you hungover? We’re hungover. Donald Trump has won the 2024 Presidential Election. He is now President-Elect Trump.…
White Noise Apps are Secretly Stealing Millions from Advertisers
Ad fraud, especially in new channels, continues to be a threat for the ad industry. A new study…
Google Launches New Curation Offering
If you’re tired of hearing about curation, you might want to look away now. Go ahead! You won’t!…
Tweet of the Week: Eric Seufert Calls GDPR a “De Facto Tariff” on American Big Tech
Welcome to our Tweet of the Week, where we spotlight insightful, thought-provoking, maybe even weird tweets from the world…