Read More EEarnings Leave AppLovin AlonebyStaff02/15/2025 Back in November, we published a post titled “For AppLovin, as Earnings Soar, Scrutiny Follows.” And, well, that…
Read More EEarnings The Trade Desk Crashes After Earnings MissbyStaff02/13/2025 This is not a good chart: The Trade Desk’s share price has plunged by about one-third (!) since…
Read More BBrand Safety DV Cracks Down on Illegal Sites with New Default Blocking ToolsbyStaff02/13/2025 Verification is often like Switzerland, trying not to “take a side” on an issue. But, in this case,…
Read More 55 Questions 5 Questions With Perion’s Stephen Yap: Why Efficiency is the Future of AdTechbyStaff02/12/2025 Back in December, we kicked off 5 Questions, a new interview series featuring conversations with both established and…
Read More TTV Is Sonos Launching a $400 Streaming Box with TTD?byStaff02/12/2025 With The Trade Desk’s earnings approaching, some rumors are swirling. According to a report by The Verge last…
Read More TTV YouTube CEO: “YouTube Is the New TV”byStaff02/11/2025 YouTube is TV, and TV is YouTube. That’s the key takeaway from YouTube CEO Neal Mohan’s annual letter.…
Read More SSearch DOJ’s Google Remedy Would Reshape Search—and Apple Isn’t Having ItbyStaff02/10/2025 Apple wants a say in the DOJ’s antitrust case against Google. The company is asking to officially join…
Read More PPartnership Google Boosts Campaign Manager 360 With Netflix and The Trade Desk IntegrationsbyStaff02/10/2025 Unlike the Kendrick Lamar-Drake beef, the Google and TTD beef has, for a moment, paused. Google has launched…
Read More SSocial Media Apple Returns to Advertising on XbyStaff02/09/2025 Apple is back on X. A tweet today from the account AdTech Congratulating Itself (@AdtechBrags) revealed an ad…
Read More EEarnings Amazon’s ‘Full-Funnel’ Ad Business Keeps GrowingbyStaff02/08/2025 Nothing can stop Amazon. The company reported its Q4 2024 numbers this week, with Advertising Services revenue hitting…