What Impact Will Sonos Turmoil Have on The Trade Desk’s CTV OS?
Yesterday, Bloomberg reported that the “woes of speaker maker Sonos have raised the prospect of a takeover.” While…
Axios: Apple News Ads Now Sold Directly
Apple continues to ramp up its ad ambitions. The company is now selling ads directly in Apple News,…
Perplexity to Begin Testing Ads This Week
Ads on Perplexity are here. In a new blog post, the fast-growing Gen AI search engine announced it…
Should Apple Buy Perplexity?
Perplexity has its foot on the gas and is going right after Google. (CEO Aravind Srinivas really has…
Apple’s Vague IDFA Timeline Hurts Developers
IDFA changes are coming — and we finally know when. Sort of. In conjunction with Data Privacy Day,…
AppsFlyer, Now Valued at $2 Billion, Lands Investment From Salesforce
Mobile attribution and analytics company AppsFlyer has landed an investment from Salesforce Ventures, extending a $210 million Series…