Read More 2 minute read TTV Innovid Welcomes LG Ad Solutions to its Harmony InitiativebyStaff10/25/2024349 views Marcus Aurelius once said, “He who lives in harmony with himself lives in harmony with the universe.” Imagine…
Read More 2 minute read AAcquisitions Emodo Finds New Home at OneMagnifybyStaff10/24/2024440 views Emodo is getting a new lease on life as part of OneMagnify. Yesterday, OneMagnify, a technology-focused digital marketing…
Read More 3 minute read RRegulation FTC’s ‘Click-to-Cancel’ Rule Faces Legal Challenge from IABbyStaff10/24/2024371 views The IAB, along with the NCTA and other industry groups, has filed a lawsuit to block the FTC’s…
Read More 2 minute read SSupply Disney and Magnite Strengthen Ties with Two-Year DealbyStaff10/23/2024407 views Magnite and Disney are re-upping. The largest independent SSP has announced a two-year extension of its partnership with…
Read More 3 minute read AAI X Unveils New AI-Powered Ads Tools, Targets SMBsbyStaff10/23/2024431 views As other social media platforms like Pinterest and Meta make moves in AI-powered ad optimization, X is also…
Read More 2 minute read AAudio Spotify Expands Partnership with The Trade DeskbyStaff10/22/2024566 views According to a new report by Axios, Spotify is launching its own ad exchange (or SSP?) to capture…
Read More 3 minute read TTV IAB Pushes for Standardization as CTV Ad Formats SurgebyStaff10/22/2024489 views From pause ads to screensaver and shoppable ads, we’ve seen a surge of new—or at least more widely…
Read More 3 minute read VVideo DoubleVerify Expands Video Integrations with Spotify and LinkedInbyStaff10/22/2024349 views DoubleVerify is expanding its video integrations with platforms that aren’t typically top-of-mind for video ads. Last week, the…
Read More 2 minute read TTV Does Chick-fil-A’s Streaming App Set the Stage for More Brand Media Networks?byStaff10/21/2024321 views In August, we reported that Chick-fil-A was interested in launching its own streaming platform, according to a report…
Read More 2 minute read FFunding Direct Digital Holdings Secures $20M from New CirclebyStaff10/21/2024369 views Direct Digital Holdings, the company that owns Colossus SSP, has secured $20 million from New Circle, an investment…