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Staff

352 posts
We are the Editorial Staff for AdTechRadar.
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  • 2 minute read
CCommerce Media

Spend on Travel Media Networks Set to Top $2 Billion This Year

  • byStaff
  • 10/31/2024
  • 222 views
Retail media networks. Commerce media networks. Hey, but don’t forget about travel media networks. EMARKETER has released new…
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  • 2 minute read
EEarnings

As Meta Sees Record Revenue, Ad Growth Slows

  • byStaff
  • 10/30/2024
  • 285 views
New drip king, Mark Zuckerberg, strikes again. Meta reported Q3 earnings today after hours and beat expectations with…
youtube touts mrc brand safety win
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  • 2 minute read
EEarnings

Google’s Q3 Results Beat Expectations as YouTube Revenue Tops $50B

  • byStaff
  • 10/30/2024
  • 365 views
Google announced its Q3 earnings yesterday and the stock surged post. “We generated strong revenue growth in the…
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  • 2 minute read
EEarnings

Reddit Q3 Earnings Jump 68% on Ad Revenue Surge

  • byStaff
  • 10/29/2024
  • 747 views
Reddit has reported impressive Q3 2024 earnings, sending its stock up after hours.  Total revenue jumped 68% to…
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  • 2 minute read
DDSP

Nexxen’s New Deal Marketplace Simplifies Premium CTV Buying

  • byStaff
  • 10/29/2024
  • 340 views
Nexxen yesterday announced Deal Marketplace, a new feature within its DSP that centralizes access to premium CTV inventory…
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  • 3 minute read
MMeasurement

DoubleVerify Advocates for More ‘Meaningful’ Attention Research

  • byStaff
  • 10/29/2024
  • 208 views
AdAge recently published an article titled “Attention Metrics Don’t Work,” citing two studies that show “little or no…
black and yellow hose rolled on black and yellow wooden plank
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  • 2 minute read
BBrand Safety

Dentsu and 614 Group Initiative Halted After GOP Concerns

  • byStaff
  • 10/28/2024
  • 276 views
Dentsu has abandoned a brand safety and journalism initiative, in partnership with The 614 Group, according to a…
person with black mask holding a burning news paper
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  • 2 minute read
DDrama

What’s the Ad Impact of Newspapers Opting Out of Endorsements?

  • byStaff
  • 10/28/2024
  • 165 views
Last week, in a surprising move, The Washington Post and Los Angeles Times announced they would not endorse…
black flat screen computer monitor with headline news on display
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  • 1 minute read
TTweet of the Week

Tweet of the Week: Why Isn’t Trump Spending on CTV?

  • byStaff
  • 10/25/2024
  • 343 views
Welcome to our Tweet of the Week, where we spotlight insightful, thought-provoking, maybe even weird tweets from the…
woman sitting on brown stone near green leaf trees at daytime
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  • 2 minute read
TTV

Innovid Welcomes LG Ad Solutions to its Harmony Initiative

  • byStaff
  • 10/25/2024
  • 367 views
Marcus Aurelius once said, “He who lives in harmony with himself lives in harmony with the universe.” Imagine…
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