Read More CContextual What’s Next for Telegram’s Ad Business After CEO’s Arrest?byStaff08/26/2024 Last week, Pavel Durov, the enigmatic founder and CEO of Telegram, was arrested by French authorities who alleged…
Read More AAI Does TikTok’s AI Favor Specific Brands in Search Results?byStaff08/26/2024 As Google faces antitrust search scrutiny, at the same time, there are other players emerging as search challengers. …
Read More TTweet of the Week Tweet of the Week: Haus Sheds Light on PMaxbyStaff08/23/2024 Welcome to our Tweet of the Week, where we spotlight insightful and thought-provoking tweets from the world of…
Read More AAI Perplexity Sets $50 CPM for Upcoming Search AdsbyStaff08/22/2024 Perplexity is an adtech company… maybe. According to a new report by CNBC, Perplexity, the controversial and fast-growing…
Read More CCommerce Media Yahoo DSP Charts Commerce Media Path with New Data DealsbyStaff08/22/2024 It’s a busy day for retail media. Or commerce media? A few years ago, AdExchanger said Yahoo might…
Read More CCommerce Media Target’s Ad Business Soars in Q2byStaff08/22/2024 Retail media remains a bright spot for retailers as sales plateau and margins tighten. Walmart reported its earnings about…
Read More TTV Chick-fil-a to Serve Up Streaming?byStaff08/21/2024 Disney+, Max, Peacock, and Channel-fil-a? Yes, Chick-fil-a is reportedly interested in launching its own streaming “platform,” according to…
Read More SSpending Pixalate: Video Game Apps Capture $4B in Q2byStaff08/21/2024 This week, Pixalate dropped its Q2 2024 Global Mobile App Ad Spend Trends Report, shedding light on the…
Read More TTV Netflix’s Ad Business is on a TearbyStaff08/20/2024 Netflix is talking up its burgeoning ad business’ successes in a new blog post by Amy Reinhard, the…
Read More DData Lotame Keeps Evolving with Curation OfferingbyStaff08/19/2024 Don’t call Lotame a DMP. Even in its 18th year, Andy Monfried’s company continues to reinvent itself. Last…
Read More SStartups AdTech Venture Funding DeclinesbyStaff08/16/2024 A new report by Crunchbase finds that U.S. adtech startups have seen a dramatic decline in venture funding,…
Read More IIdentity The Trade Desk’s Unified ID 2.0 Begins BetabyStaff03/12/2021 According to a report from AdExchanger, Unified ID 2.0 is set to enter its beta testing period. According…