Amazon Sues Perplexity Over AI Shopping
Amazon is reportedly suing Perplexity — the AI search and browser startup — over its Comet browser’s ability…
The Trade Desk Pushes Back on Amazon’s DSP Bake-Off
On Friday, Adweek reported that Amazon DSP “is approaching some agencies and offering free head-to-head testing of its…
Netflix Opens Up Ad Inventory to Amazon DSP
Netflix inventory is officially coming to Amazon DSP. According to the announcement, this is a global integration covers…
Magnite Expands Pause Ads Across Major Streamers & DSPs
Pause ads are a thing, damnit! Or at least they will be as they continue to scale. With…
Walmart’s Ad Revenue Surges, Jumps 46% in Q2
In a tariff-depressed and confused market, advertising can be a lifeline. We saw that yesterday with Walmart’s Q2…
Walmart Buying Criteo “Makes So Much Sense”
Since last week’s news that Walmart and The Trade Desk might have an evolving relationship (per a report…
The Trade Desk Posts Strong Q2, But Q3 Outlook Spooks Market
Like other independent adtech companies, The Trade Desk posted strong Q2 results. The company reported revenue of $694…
Everyone is Using AI for Video Ads, Says IAB
Gen AI cometh—whether you like it or not. Unfortunately, the “or not” part is complicated. More on that…
Winners and Losers in Big Tech’s Q1 Earnings
Big Tech’s Q1 2025 earnings are in and, while there were pretty positive numbers to report, investor reactions…
Sonos Scraps Video Player—Does This Hurt TTD’s Smart TV OS?
Sonos has scrapped its long-rumored streaming video player, codenamed “Pinewood,” according to a new report from The Verge.…
X Is Alive and Investors Want In
X isn’t dying after all—far from it. On Wednesday, according to the Wall Street Journal, banks sold $5.5…
Amazon to Return to X—Is Apple Next?
Amazon and X are mending fences. According to The WSJ, the e-commerce and streaming giant will boost ad…