Paramount and Taboola Bet on SMB Performance With New Partnership
I know my calculus. And today, Taboola + Paramount = Performance Multiplier. OK, but seriously — Taboola and…
Taboola’s Realize Now Claims 650+ Advertisers
Realize is realizing its potential. 🥁 Taboola’s Realize solution has momentum, according to the company. In a new…
Taboola Debuts Gen AI Search for Publishers
Don’t call it a chumbox, damnit. It’s an ad unit that captures data on in-market consumers—or at least…
AdTech Called Out in Blake Lively & Justin Baldoni Scandal
OK, this one is fascinating (at least to us). Last week, Glamour published an article titled “Inside the…
Taboola Goes Beyond Native with Launch of Realize
“This is the new Taboola,” says CEO Adam Singolda, proudly, in a video announcing Realize, a new platform…
With Deal Officially Closed, Outbrain is Now Teads
Outbrain is no more. Today, the company announced the completion of its acquisition of Teads, following regulatory approvals.…
Axios: Apple News Ads Now Sold Directly
Apple continues to ramp up its ad ambitions. The company is now selling ads directly in Apple News,…
Taboola Continues AI Push, Opens Up Access to AI Bidding Tool
AI, man. It’s what’s for dinner. Taboola, the content recommendation player, today announced that its Maximize Conversions AI…